COOPER, ALICE flush the fashion P-10823W

Alice Cooper’s New Wave Shift: ‘Flush The Fashion’ White Label Promo (P-10823W)

Today’s entry spotlights a rare promotional artifact from the shock rocker’s most experimental era. We are examining the 1980 Japanese White Label Promo of Flush The Fashion by Alice Cooper, released on Warner Bros. Records (manufactured by Warner-Pioneer) with the catalog number P-10823W.

The “Blackout” Reinvention

Released in 1980, this album stunned fans by ditching the theatrical hard rock of the 70s for a sharp, synthesizer-driven New Wave sound. Produced by Roy Thomas Baker (best known for his work with Queen and The Cars), the record features a stripped-back, mechanical production style that fit perfectly with the turn of the decade.

The hit single “Clones (We’re All)” perfectly encapsulates this “future rock” vibe with its robotic vocals and driving synth bass. Other standouts include the punk-infused “Talk Talk,” the gritty “Pain,” and “Model Citizen.” It is a bold snapshot of a legend reinventing himself to survive the changing musical landscape.

Rare Promo Details

This specific copy is a highly collectible Promo Sample intended for radio and industry use, featuring several unique identifiers:

- White Labels: The disc features plain white labels with “Sample” and “Not For Sale” text. These early pressings are often sought after by audiophiles for their superior audio fidelity.
- Sample Sticker: The cover bears a promotional sticker indicating its status as a sample copy.
- Complete Packaging: It comes complete with the original Obi strip and a lyric insert (featuring liner notes by Japanese critic Kaoruko Togo), offering a comprehensive package for collectors.

It is a fascinating document of a rock legend adapting to the 80s, presented in a pristine Japanese format.